Over the past six weeks, Nicky, 42, has cut her daily routine, and all the products associated with it, out of her life altogether. Yes, for 40 days and 40 nights, there has been no showering, no hair washing, no teeth cleaning and no deodorant. She was, in effect, seeking to find out whether we are all simply wasting our money in the name of vanity.
By the end of the fourth week, something extraordinary happened. Nicky noticed that not only was she physically feeling better than she had done in a long time, her skin had begun to glow. At the same time, a persistent cyst on her eye disappeared. Aside from that, her skin looked fresher and brighter than it had for a decade.
“I'd never want to do anything like that again because not washing affects your friendships, family relationships and self-confidence,” she says. “Thank goodness I work from home, otherwise it would most likely have had a detrimental effect on my career.
“A bar of soap, organic shampoo and conditioner, and a basic moisturiser are all I need now. I no longer wash my hair every day and I no longer feel self-conscious if I'm not done up to the nines. While I wouldn't suggest anyone else takes things to the extreme that I did, they can rest assured that when it comes to their beauty routines, less is more.”